United States
Amber English
Amber English
President, Digital and Online, North America
Amber English is President, Digital and Online, North America at The Estée Lauder Companies. In this role, Amber oversees the acceleration of digital-first transformation and omni-capabilities for the company’s North America region, fueled by Online. She is responsible for leading the strategic direction and Online sales growth across all eCommerce channels in the U.S. and Canada.
In addition, Amber has a strategic focus on driving sales using existing and new customer acquisition channels such as innovative third-party partnerships. She also partners closely with ELC’s Brand leaders to drive regional and digital marketing objectives for both Brand.com and Retailer.com and works closely with ELC’s Online leaders to support integrated Online operations, including new site launches, key technology enhancements, and seamless order-to-fulfillment.
Amber joined The Estée Lauder Companies in December 2021 as Senior Vice President/General Manager, eCommerce, North America. In this role she has been instrumental in ELC’s entrance to the U.S. Amazon Premium Beauty store with Clinique, Too Faced, Smashbox, Bumble and bumble, Lab Series, Dr.Jart+, Estée Lauder and Clinique Canada. She also led the North America region’s digital transformation focused on developing best-in-class digital experiences for consumers across ELC’s owned and operated Brand.com properties, Retailer.com and Amazon.
Amber joined The Estée Lauder Companies from Amazon where she most recently led the global Amazon Fashion Private Brands business, developing exclusive to Amazon brands and products across apparel, shoes, and accessories. During her time at Amazon, she spent 14 years serving in various roles with increasing responsibility across Amazon Fashion, Beauty, and Consumables. Prior to Amazon, she worked at Macy’s and Gap Inc in Merchandising roles.
Amber is the Executive sponsor of the ELC Women in Tech Council and a graduate of the Fashion Institute of Design & Merchandising (FIDM) in San Francisco, CA.